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Corporate Fact Sheet

nxtConcepts was established with the aim of providing truly independent and professional consultancy services. The principals had previously worked for corporate organizations and were very aware of consultancy companies providing relatively little value for high cost. nxtConcepts' role was to break the mold.

At nxtConcepts we provide a unique resource for business owners and managers. We are a CRM company focused on small to medium sized businesses. We pride ourselves as being as savvy about business processes as we are about the technology that runs them.

New technology doesn't automatically guarantee that you will improve productivity or increase profits. But the people at nxtConcepts will ensure that you do.

nxtConcepts works with service organizations who recognize that the customer is the foundation of their success and are looking for new and innovative ways to build stronger relationships with them. We rely on inspired ideas, alternative marketing, and cutting edge technology to build and maintain business.

We work with Clients to determine how to successfully implement CRM, eBusiness, eCommerce, or eMarketing solutions into your business. We focus on providing customer driven business solutions for organizations that may lack the technology, marketing, or management expertise to implement programs and systems themselves.

Our exclusive WONDER method uses the 5 S's:
Serve: Provide more value to customers at lower costs.
Sell: Use new technology to reach more people with less effort.
Speak: Communicate directly with customers that want to hear from you.
Save: Lower your marketing costs while expanding your customer base.
Sizzle: Excite your customers to catch and hold their attention.These would be the experts that provide the methods and means for businesses to better serve, sell, speak, save, and bring sizzle to their customers.

Offices
nxtConcepts is headquartered in Powell, OH with virtual office's throughout the U.S.

Clients:

nxtConcepts clients are also as diverse as the myMarketingGuide.com clients. The difference is that nxtConcepts clients are looking for a hands-on, fully customized, interactive, targeted marketing approach. This approach includes strategic planning and marketing support with the goal of increased sales, lower marketing expenses, and more personalized customer service.

Since nxtConcepts can work as an "Outsourced" marketing department for multiple clients, we can negotiate better deals for numerous marketing channels. Although the typical client spends about 5%-20% of their marketing budget to have nxtConcepts direct and implement their online and offline marketing campaigns, they save TWICE that in staff salaries and marketing costs which can be added back into the budget.

Simply, we can make our client's budgets do more and our client's more competitive.

Products:
We partner with some of the best technology, production, and design companies to provide permission based marketing programs, salesforce automation, project management, ecommerce, and customer relationship management software programs. We pre-screen them, so you don't have to.

History:
nxtConcepts was started in 2003 by Samantha Rufo. Rufo had worked in the ski industry managing both marketing and technology programs since 1996. After developing numerous successful and award winning permission based & eMarketing programs for ski resorts, she decided to take the "next concepts" in marketing to other businesses with the same needs. nxtConcepts was born.

Results:
No one can guarantee success. But, we follow methods that come pretty close.

After years of developing, implementing, and testing, we have developed a format that consistently meets and exceeds the objectives of our clients.

Our process includes:
1. Analyze current business processes affecting sales, marketing, and customer service operations.

2. Identify areas that benefit from out-of-box functionality; identify areas for improving efficiencies with customized or automated processes.

3. Define expected results and return schedule.

4. Map-out implementation time, customization requirements, and training plan.

5. Deploy software, customize application and business processes as required.

6. Train administrators and end-users and encourage feedback on usability.

7. Review project and assess areas for further improvement.

Seem excessive? It’s not. Our results compared to traditional ecommerce or web development companies speak for themselves. Check out our Portfolio or Case Studies to read more.

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