Instead Of Looking For Customers, What If They Found You?
Internet Marketing
The focus of Internet Marketing or SEO isn't primarily to rank the highest for certain terms in search engines, but rather to help website owners fullfill the business objectives of their sites.
A successful Internet marketing campaign may drive organic (unpaid) search results to pages, but it also may involve:
-the use of paid advertising on search engines and other pages,
-building high quality web pages to engage and persuade,
-addressing technical issues that may keep search engines from crawling and indexing those sites, -setting up analytics programs to enable site owners to measure their successes,
-making sites accessible and usable.
Get Started
The following tools are just a few we have found useful for Internet Marketing. Just click on the link for additional informaiton or to get started.
1. Meta Tag Generator
META tags are HTML Tags that describe the contents of a web page. The primary purpose of Meta tags is to help catalog and categorize the contents of a web page. If your pages do not contain them then they may not get categorized the way you‘d like by the search engines.
We recommend that you at least include the ‘Description‘, ‘Keyword‘ and ‘Robots‘ tags. Also the ‘Title‘ of your page plays an important role in helping search engines (and visitors) to determine the content of your site.
An HTML document consists of a header section and a body section. The Header contains information which is used by search engines and spiders. This is where the META tags go, in between the and the sections. The body section contains the HTML for the text and images which will be presented to the viewer.
Use the link to generate your META tags. Fill in the form and hit ‘submit‘. Paste the results in the header of your HTML page, between the and closing tag.
2. Web Traffic, Rank, and Link Toolbar
Find out exactly how popular a website is, how long it has been online, who owns it, and how fast it runs. You can do that and much more with this unique desktop tool. myMarketingGuide.com has partnered with Alexa (an Amazon Company) to bring you this unique and exciting new online marketing tool. It is free to download and use and no website owner or manager should be without it!
NOTE: mySEMguide.com is a sister site to myMarketingGuide.com and appeared better in the toolbar. In case you were wondering.
3. Google Keyword Checker
The basis of ALL search engine rankings is keywords. Users enter keyphrases in Search Engines to get information they need, It is VERY important that you optimize for such keyphrases.
The Google Keyword Tool generates potential keywords for your ad campaign
and reports their Google statistics, including search performance and
seasonal trends. Start your search by entering your own keyword phrases
or a specific URL.
4. Yahoo Keyword Tool
Checking keywords on one search engine is never enough. Use this tool to see searches on Yahoo's search engine.
NOTE: If you leave the myMarketingGuide.com site after clicking the SUBMIT button, just use the BACK button in your browser to come back to this site.
5. Google PageRank Checker
Where does your website appear in the Google search results? Use this tool to find out and create your own checker to place on your website. PageRank was developed by Google as a
basis to determine the best sites on the web. According to their
system, the more links you have is directly proportional to the quality
and popularity of your website. The numbers go between 0 and 10.
According to Google, the higher number's indicate more popular websites.
6. Google DataCenterWatch
What is a Google Datacenter?
According to a recent (Jan. 2005) Interview on CBS's 60 Minutes, Google reported that it currently had over 100,000 servers in which it used to store data on. Google stores a cached version (copy) of every page it finds on the internet!
According to Google, it is evaluation of these cached pages that determines what pages will be returned in the Google search results for any keyword or phrase searched for. "The cached content is the content Google uses to judge whether this page is a relevant match for your query." - It may be helpful to think of these cached pages as "books" in a Library.
Why care about results on different Datacenters?
"All I care about is my ranking and what the public finds on Google. Why should anyone care about the different datacenters?"
This is probably the most widely misunderstood concept regarding Google searches! When you open a browser window and type in www.google.com you are going to Google just like everyone else, right? Well - yes and no. Yes, you are going to Google BUT which Google are you going to? That is the question.
When you type www.google.com into your browser window today, www.google.com redirects you, behind the scenes, to www.google.akadns.net. It is at this latter location that you are then routed to the Datacenter/IP Address that is both close to you in proximity (area of the Country) and experiencing lower traffic at that time.Since the active servers do not update in any predictable way, it can be helpful for SEO to observe various individual active servers for search engine optimization purposes.
So, if you want to make sure you are listed at the top of ALL Google's servers, you need to check your position on the individual data center server's. Note, recent Google updates often appear on random centers, sometimes days before they appear in a "generic" Google search.
Use this tool to get a quick snap-shot. Just type in the keyword related to your website, select how many results you want, then click SEARCH.
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Need help implementing a new internet marketing program? We've got two suggestions:
a) Check out our free marketing templates and tools on this site. There's ton's of them. You might want to bookmark the site now, you could be here awhile.
b) Have someone do it for you, check here for options http://www.mymarketingguide.com/catalog/index.php?cPath=24_32
Have a marketing or technical question that just can't wait?
Check out our Instant Support Options-- Delivered over the Web:
a) Drop Everything Premium Support. $75 (up to one hour of time)
We simply DROP EVERYTHING to assist you with your marketing or web problem. Just use our Live Help button on http://www.mymarketingguide.com to get started. Phone support is also available at $150 an hour.
b) Same Day Support Option $50 (Up to one hour of time)
This works the same way as our Drop Everything support but we will fit you in as soon as we can, but we will get back to you within 24 hours!
c) Email Support Option $25 an issue (Upfront payment required)
Using this option you can get a fast (up to 48 hours) reply to your How do I...? email. Great for people that want a professional and well researched answer without the hassle of finding it themselves.
Other Questions? Call us at 888-215-0820 or drop us a note...
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